
SmartSim is Born: the Platform that Transforms Professional Learning
In a world marked by rapid technological change, evolving business models, and constantly shifting professional profiles, a common challenge arises: how to prepare students and professionals to make effective decisions in real, complex, and uncertain environments.
SmartSim is the answer to this challenge. Developed in collaboration with CompanyGame and the Universitat Oberta de Catalunya (UOC), the platform combines business simulations, artificial intelligence, and personalized learning to deliver practical, dynamic, and competency-focused learning experiences.
Through SmartSim, participants can experiment with strategic decisions, analyze incomplete information, observe the consequences of their choices, and receive immediate, contextualized feedback. This approach transforms training into an active and meaningful process, far removed from traditional methods based solely on theory.
Moreover, SmartSim integrates a micro-credential model, co-created with academic institutions and organizations, ensuring both academic rigor and professional relevance. The learning pathways are modular, flexible, and certified, adapting to university students as well as professionals engaged in upskilling or reskilling.
With SmartSim, learning is not just about acquiring knowledge—it’s about developing judgment, confidence, and the skills to act wisely in complex environments. Thanks to this combination of simulation, AI, and micro-credentials, users get much closer to the reality of the professional world, prepared to face challenges with informed and effective decisions.

